The NFL has brought back the “End Zone Celebration.”
With hot tubs full of bikini clad models, the XFL really knew how to celebrate in the end zone!
Recently chairmen and CEO of World Wrestling Entertainment Vince McMahon sold 3.34 million shares (approx. $100 million) of the WWE to help fund his new venture Alpha Entertainment LLC.
On December 16th of this year, that same Alpha Entertainment filed for five trademarks with the U.S. Trademark and Patent Office, including the XFL. The company also sought to trademark “URFL.”
According to ESPN, the filings seek to trademark the XFL as a professional football league and also cover merchandise related to the league. Previous XFL trademarks were abandoned over a period of time from 2002 to ’05.
The original XFL, a joint venture between the WWE and NBC television, debuted to impressive ratings back in 2001. However, with it’s goofy gimmicks, personalized jerseys and horrible on field play, those same ratings fell quicker than a Hardy Boyz nose-dive off the top turnbuckle and the league barely survived its inaugural season.
WWE and NBC lost approximately $35 million each, after taxes, on the league.
Coincidentally, this is happening at the same time that Jerry Richardson, the majority share holder of the NFL‘s Carolina Panthers, announced his intent to sell his stake in the team at the end of the season. He announced his intention to sell shortly after allegations of workplace misconduct came to light in a Sport Illustrated article.
Is is possible Vince MacMahon’s Alpha Entertainment has an intention to attempt to buy into the NFL franchise? I would say doubtful at best, but never put anything by the “boss.”